BRIAN KELLY sold a dream.
Three years ago, he arrived at a downtrodden University of Cincinnati program and told the players to put their faith in him.
He would turn them into winners.
Kelly walked into the homes of high school players and convinced them to come to his rebuilding program when they might have had other options.
Inherent, if not explicitly promised in Kelly's sales pitch, was the assumption that he would be there all the way with his players to see this dream realized.
Last Thursday, Kelly bailed out on Cincinnati to take the head-coaching job at the University of Notre Dame.