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Of Hamilton, Washington, Truth and Redemption

AP Photo

Tuesday night in one of the coolest moments of team unity ever, the Texas Rangers celebrated their five-game, ALDS playoff victory, the first in franchise history, with ginger ale instead of champagne.

The reason? Josh Hamilton's continuing recovery from substance abuse would have otherwise prevented him from participating. It was a unique and instructive continuation of Hamilton's redemption narrative and yet another sign that the Texas Rangers, perhaps more than any other professional sports franchise, have mastered the art of public relations in the Internet era.

How so? A year ago last August their best player, Hamilton, and this March their manager, Ron Washington, became sporting pariahs. Washington tested positive for cocaine and Hamilton,...

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