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How Vandy Landed Its Best Recruiting Class

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James Franklin got an iPhone for Christmas. Eventually, the Vanderbilt football coach will migrate everything from his old BlackBerry to the new phone, but for now, both phones dangle from clips on his belt and buzz constantly. "My wife makes fun of me," Franklin said. "Even if I'm in my boxers, I have both of them hanging off the waistband."

He has to. A recruit might call, and that call might come during a period in which NCAA rules forbid Franklin from calling back. So Franklin clips the phones to his skivvies, and he rarely misses a call. He can't afford to. At Vanderbilt, which has been to five bowl games in 122 years of football, Franklin must work harder than his fellow SEC coaches to lure recruits who can not only handle the prestigious school's rigorous...

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