This may not be Jackie Robinson breaking into the majors or even Billie Jean King whipping Bobby Riggs, but it was a groundbreaking moment nonetheless.
On Sunday, in Anaheim, Calif., Ronda Rousey takes on Liz Carmouche in the first UFC women's fight ever.
This isn't some soft opening or novelty act, either. White promises it's part of a long-term investment in women's MMA. It's the UFC trying to use the star power of Rousey to build entire weight classes, an entire sport nearly from scratch.
Rousey and Carmouche aren't just on the card, they're headlining the pay-per-view telecast, as in: "UFC 157: Rousey vs. Carmouche." The undercard is all men – high-profile fighters such as Dan Henderson, Lyoto Machida, Urijah Faber and Josh Koscheck – serving as the...