BANK OF AMERICA 500 IS ALREADY "UGLY" FOR ONE RACE TEAM
Apple Baking Company is a late addition to TRG Motorsports Team
CONCORD, NC (October 16, 2010) -- TRG Motorsports today announced that the Apple Baking Company and maker of the Apply Ugly, will serve as an associate sponsor onboard the TRG Motorsports No. 71 ModSpace/Chevrolet Impala SS driven by Andy Lally in the Bank of America 500 to be run this evening.
The Salisbury, NC company's website address, www.EatTheUgly.com, will appear on the side of the car and could be seen by more than 10 million viewers on ABC's broadcast of the Bank of America 500 to be run at Charlotte Motor Speedway this evening.
"This is an exciting opportunity for our company," Matt DeBoer, president of Apple Baking Company, said. "It puts our products on a national stage with a great up and coming driver at a world-class event in our backyard." Kevin Buckler, team owner, says the Uglies are already a hit in the garage. "We look forward to showing Apple Baking Company the power of a NASCAR sponsorship, but these things are real good! We are proud to have Matt and his team on board with us here at Charlotte."
The Bank of America 500 from Charlotte Motor Speedway will be televised live on ABC starting at 7:30 p.m. this evening, Saturday.
For 25 years Apple Baking Company has been making pastries, including its trademark Apple Ugly and last year introduced Cheerwine cakes and other pound cakes in a variety of fruit and chocolate flavors, cake slices, and mini cakes. The products are sold across the Southeast and in the Mid-West at grocery chains, convenience stores and in
vending machines. For more information, you may visit www.applebaking.com. Apple Baking Co. is located at 380 Apple Road, Salisbury, NC, 28147; telephone: 704.637.6800.
ModSpace is among the largest global suppliers of permanent modular construction and temporary modular space. Headquartered in Berwyn, PA, the company is a leading innovator in modular construction. For more information on ModSpace and their variety of modular building solutions, visit www.modspace.com.
TRG Motorsports is based in Mooresville, North Carolina, and fields a NASCAR Sprint Cup Series entry. The Racer's Group was founded in 1993 and has been competing at the top level of sports car racing. TRG's Porsche sports car program is run out of the company's headquarters in Petaluma, California. The team has the most wins of any
team in the Grand-Am Rolex Series with 30, including the 2005 and 2006 Rolex Series GT championship trophy to go along with wins in the Rolex 24 Hours at Daytona (three) and the 24 Hours of Le Mans.
Please contact Kyle Chura, firstname.lastname@example.org, (248) 821-0468 for detailed team information or refer to www.trgmotorsports.com and www.theracersgroup.com. For sponsorship information, please contact Donato Bonacquisto or Jason Solomonson at (704) 662-7158.