Apolo Anton Ohno
Quick, how many speed skaters can you name? Most likely your answer was just one: Apolo Anton Ohno. He has been the face for the U.S. short-track speed skating team throughout the past three Winter Olympics.
Born in Seattle, his parents divorced when he was a baby and he was raised by his Japanese-born father, Yuki Ohno. With his father working long hours, Ohno got into swimming and skating and at 14 years old, he became the youngest to ever win the U.S. short-track speed skating championship.
He has won eight medals in his three trips to the Winter Olympics, the most ever by an American. In Salt Lake City (2002), Turin ('06) and Vancouver ('10), Ohno amassed two golds, two silvers and four bronzes. He also won eight gold medals in world championships.
Ohno has managed to parlay his fame into many sponsorship deals, including McDonald’s, General Electric, Coca-Cola and Subway. He also got a spot on Dancing With the Stars in 2007, which he won. But in addition to capitalizing on his success, Ohno has also given a lot back, working with charity organizations such as The Global Fund to Fight AIDS, Ronald McDonald House and his own foundation that discourages underage drinking.
As for the 2014 Games, Ohno is unsure whether he will compete or not, telling China Daily, "I don't know yet. I haven't officially retired. I never say never. As it is right now, it's not my main focus. My focus now is programs like the Special Olympics. My focus is some of the things I always wanted to pursue that I didn't have the time for in the past, like TV, films and business."