Top 10 Minor League Baseball Promotions
There are many ways baseball teams try to lure fans to the ballparks. They give away bobbleheads of the most famous players, they offer package deals for families, or the most recent trend, the all-you-can-eat sections. But not all the ideas to drive attendance work as expected.
One thing most baseball fans enjoy is a nice cold beer on a hot summer day at the ballpark. So, 35 years ago, the Cleveland Indians tried to capitalize on this love by offering the promotion, "Nickel Beer Night." Clearly they didn’t think that one through. They did draw a crowd of over 25,000 people but at 5 cents a beer, it didn’t take long for the fans to become unruly. The Indians had to forfeit the game once the fans began throwing their bottles onto the field.
Now it’s the minor league teams that are the innovators of the best and most unique promotions. In fact, it took a minor league team to be able to pull off Nickel Beer Night without a single arrest. This past Saturday, the Lake County Captains, a Class A affiliate of the Indians, celebrated the 35th anniversary of that infamous night by having their own Nickel Beer Night. But on this night beer was only a nickel for an hour before the start of the game, and they were only 5 ounces, and fans were limited to two cups each.
Nickel Beer Night is just the tip of the iceberg for the crazy promotions minor league teams pull off every year. From an odd way to honor Ted Williams, to a liposuction giveaway, to a game that nobody attended – here are the Top 10 Minor League Promotions.